Employer-Based Trip Reduction Strategies
Source: Zuehlke, K. and R. Guensler. Employer Perception of Employer-Based Trip Reduction Program Implementation. Accepted for presentation. 86th TRB Annual Meeting, January 2007, Washington D.C.
The Atlanta Employer Commute Atlanta Survey of area employers in 2003 and 2005 traced implementation levels and employer perception of employer-based transportation control measures. However, the survey was not designed to directly assess the effectiveness of the actual strategies implemented in the ‘Atlanta Framework for Cooperation to Reduce Traffic Congestion and Improve Air Quality.’ Nevertheless, the results provide unique insight into employer participation in employer-based trip reduction (EBTR) strategies.
Figure 1. Locations of Employers in Commute Options Survey
Figure 2. Commute-related benefits offered by members of CAC's or TMA's, by participation in phases of study
Figure 3. Parking-related benefits offered by members of CAC's or TMA's, by participation in phases of study
note: click on thumbnails for more detailed images
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